BTC POWER Blog
While you may think the scent of your perfume is the vehicle for your marketing efforts, the packaging needs to be compelling as well or … Perfume Packaging Design: The Essentials for Star Power
Achieving a premium packaging look for high-end products is key to delivering on consumer expectations. Whether unconscious or knowingly, consumers demand more from deluxe brands … Premium Packaging: 7 Ideas for the Right Look
Packaging is constantly evolving to become more efficient, easier to use, and more visually compelling. It can be difficult to balance all these objectives simultaneously … What Will Shape the Future of Packaging?
Quality packaging/print providers are few and far between, despite the many choices in the market. Whether you’re a print management company, an advertising or creative … Most Wanted Traits of Quality Packaging Providers
The cosmetics industry is among the most competitive retail industries, which makes packaging a crucial element in an overall marketing strategy. With thousands of brands … Three Trends Shaping Cosmetics Packaging Design
Sophisticated product packaging changes every year. Without regularly assessing market conditions and making updates accordingly, your packaging design could lag behind competitors in your industry. … Top Packaging Trends for 2016
JohnsByrne is proud to announce our position at number 70 on Printing Impression’s annual list of the top 400 companies in printing in the U.S. … JohnsByrne Named #70 on Printing Impressions Top 400 List
Accelerating Product Time to Market by Streamlining the Packaging Design and Development Process In today’s hyper-competitive market, it’s crucial to release new products as soon … Speed Up Product Time to Market with Packaging Design
Direct mail is still a great way to reach a targeted audience without the many interruptions other channels have. The Internet is crowded with ads, … Standard Envelope or High-Impact Direct Mail?
Today’s consumers are sophisticated and educated. Thanks to the vast amount of information available online, consumers are much more perceptive to brand messages. Moreover, because … Seeing Your Packaging Through the Eyes of Consumers
As the year comes to a close, it’s always fun to take a look back at 2015 and remember our favorite packaging designs and trends … Our Favorite Product Packaging Designs of 2015
As a print management company, your goal is to find printers who can deliver high-quality products on time and within your clients’ budget. After all, … What to Look for in a Printer Partner
