BTC POWER Blog
Packaging is one of the first things your customers notice about your product. Any industry wishing to remain competitive in today’s marketplace must continually modify … Packaging Success: An Exclusive Look at the Packaging Creation Process
Folding cartons are a versatile packaging option for any industry. For the health and beauty industry, the options with folding cartons can be endless. However, … Paper vs. Plastic – A Discussion of Folding Carton Uses for Cosmetics
Manufacturers, marketers and designers can agree on one thing: great packaging drives sales. When it comes to the retail environment, creating a package design that … How Promotional Cartons Motivate Shoppers to Purchase
In 1989, Stephen Defelice, chairman and founder of the Foundation for Innovation in Medicine, developed the term “nutraceutical” as a way to categorize foods, beverages … Packaging & Selling Nutraceuticals in an Online Market
It is always smart to keep engaged with customers, and loyalty rewards programs have proven to be an effective method for cross-selling and preventing customer … How Financial Institutions can Create High Impact Loyalty-Rewards Programs
If you’re looking to launch a business or improve on your existing one, a good marketing plan is essential. To create one, you’ll have to … How Packaging Helps You Meet the 5 P’s of Marketing
At JohnsByrne, we are well known for our innovative, high-impact direct mail solutions. These highly decorative and structurally unique products are designed to help your … How to Increase Open & Acquisition Rates with Innovative Printing Effects
Well-designed and branded packaging can go a long way in creating a better and more memorable experience for your customers. Your product is the item … Why Packaging Builds Brand and Product Credibility in Online Environments
When it comes to servicing the nutraceutical market, it’s important to understand which category your product fits into. The more you know, the better you’ll … Packaging for the Nutraceutical Market
The most-successful marketing techniques don’t focus on what consumers need; they focus on what consumers want. A successful credit card marketing strategy is no different. … Achieving Success in B2B and B2C Banking and Financial Marketing
If you’re reading this blog, you’re likely to realize that effective and profitable brands are those that stand out distinctively—and innovative product packaging is a … Key Considerations for Developing Packaging for Your Demographic
Successful customer retention starts with the first contact an organization has with a customer and continues throughout the entire lifetime of a relationship. At JohnsByrne, … Industries with the Highest Customer Retention
