Related Success Stories: | Spirits | Folding Cartons | Promotional Packaging
Opportunity
JohnsByrne had the opportunity again to partner with ADM and Goose Island on their annual release that’s aged in bourbon barrels. For this year’s release Goose Island’s Bourbon County 2-Year ‘Cask Finish’ Stout was aged in Angels’ Envy Bourbon Ruby Port Wine Barrels.
Our Approach
- For the development, JohnsByrne partnered with ADM and Goose Island
- The package was thoughtfully designed with a cutout of the Angel’s Envy Bourbon Whiskey bottle that provides a corner window to showcase the Goose Island ‘Cask Finish’ Stout
- The package design is enhanced by an overall soft touch finish and very detailed red and gold foil stamping
The Result
The final package embodies the intertwining of the Angel’s Envy Bourbon Ruby Port and the barrel-aged Goose Island Stout for a unique unboxing experience.
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The folding carton for the limited release features a flood coat of PMS and an integrated insert to securely hold the base and top of the 16.9 oz bottle.
Clean and detailed red and gold foil stamping finish.
A die cut corner window showcases the Goose Island ‘Cask Finish’ Stout.
