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Opportunity
JohnsByrne partnered with IT Cosmetics on the packaging Development for their Hydrate with Confidence Set.
Our Approach
- Our team evaluated the current packaging to develop a plan for enhancing the logo and product images
- We presented digitally printed prototypes utilizing our Scodix technology to showcase packaging enhancement options
- Enhancements for review included multi-level gloss coating (solid & screened) for the product graphics as well as foil logo treatments
The Result
The digitally printed prototypes provided useful toll for selecting the final enhancements to be used in production. The sets are produced using sculpted embossed product images, embossed logos and copy along with spot gloss that really pop on the overall dull background.
Let's Talk
Our packaging and print experts are ready to learn more about your brand and ‘unpack’ your needs. Contact us today to get the conversation started.
The final package features sculpted embossing with spot gloss.
The dimensional embossing highlighted with gloss adds a tactile element that pops off the dull background.
The back of the package features spot gloss to highlight the products.
